So what separates these 20% from the rest of the herd? It is not what you think, it is not flashy interiors, it is not the cool and happening DJ and it is not a great location. Albeit location is important, it does not guarantee success. Great locations often have multiple nightclubs in the zone but there are always one or two nightclubs that shine above the others in any entertaining core.

What does make a nightclub successful comes down to one main theme and that is social networking. Long before the web and social media giants like Facebook and LinkedIn came to town, it was bars and nightclubs that ruled the social networking world.

The successful nightclubs and bars know this and work their business model around it. They become the ultimate social network where people ave the most access to interacting with new people.

eMatchopolis owner and CEO of Atwood Techno;ogy, Theresa Williams recommends a couple steps to improve the nightclub industry:

• First, consider the property. When designing a nightclub layout think of multiple paths. You need to create ways for people to walk around comfortably and have the opportunity to meet new people. Allow people to walk in circles inconspicuously by creating a floor plan that supports this. Putting a bar in the middle of the room allows this to happen. A big open room makes it uncomfortable to get up from a table and walk across the room to say hi to someone new. However, if someone needs to walk by someone of interest to go to the restroom it makes it much
  easier.
• Second, consider the experience outside the property. Provide patrons with a secure and private way to meet. Integrating online dating in to the service offerings is a great way to accomplish this. Imagine, seeing someone across a crowded room and knowing you can join the bars own dating site, find that person online and send them a secure and private message saying hello from across the room. eMatchopolis (www.ematchopolis.com) is designed to help nightclubs enhance their social networking capabilities which can help nightclub owners survive and compete in a competitive market.

Follow
eMatchopolis on:

Twitter: eMatchopolis
Facebook:
eMatchopolis
Blogger: eMatchopolis

“This investment showcases the success of our business model and our approach in developing our new innovative technology,
says Theresa Williams, President of Atwood Technology.  “This investment will allow us to continue to develop and market our products and systems to a host of potential sectors,” adds Williams.

“Atwood Technology’s innovative technology and vision is truly groundbreaking,” says Pond.  “We’re excited about the possibilities for this company and its products moving forward.”

About Atwood Technology

Atwood Technology offers predictive profiling and intelligent matching capabilities for many diverse database and web applications.

By incorporating eMatchology into the already active singles network at bars, restaurants, and other establishments, a location where conversations are already flowing and admirers are doing just that – admiring – it will seem like a natural step for users to go home, go online, and find that good-looking person they brushed shoulders with earlier. You know, without having to stalk them on Facebook.

For advertisers? It’s the perfect match. A way to promote their specials, product offerings, and events to a targeted audience of users that already like what they have to offer.

For the bar scene? It’s a win-win situation. With only a small upfront fee for the site creation, they can then be connected to their clientele after-hours and keep them informed of upcoming specials, promotions, and events.

How do the sites owners feel? “I am beyond pleased with ematchopolis.com. I have wanted to own and operate a dating site for years and have found an economical way to do so. I am over and above pleased with the services,” says Kimberly, owner of www.findyourplusone.com.

eMatchology for the bar, nightclub and restaurant scene turns a night out into a night of possibility.

About eMatchopolis

eMatchopolis™ is an online dating platform provider which offers individuals the resources to easily and rapidly create and manage their own dating website. We provide our partners with website dating software, membership database, payment processing, customer support, and hosting infrastructure for their dating websites.

eMatchopolis is
headquartered in Miramichi, New Brunswick, Canada

To learn more, visit www.ematchopolis.com

by Peter • Thu, October 20, 2011

Atwood Technology, a Miramichi software company employing artificial intelligence to provide matching services, will launch its first paying site within weeks, CEO Theresa Williams said in an interview.

The early-stage company, which has attracted New Brunswick tech mentor Gerry Pond to its board of advisers, has devised software that uses artificial intelligence to match individuals with people or organizations that suit their personalities.  The software, says Williams, has several applications and the company will begin with a dating service launched on behalf of a corporate client that owns three bars and restaurants in New Brunswick.

Atwood Technology’s core product is called Acumatch, which it sells it to corporate clients to help match individuals with their ideal match, whether in a partner, job or whatever. A dating service is ideal for the product because the end-users provide so much personal information, and Williams said the company will begin R&D on a human resources application in April.

The company operates a dating service called eMatchopolis.com, which allows businesses to create their own dating sites under their own brand name.

Williams, who received an MBA from the prestigious Wharton Business School in Philadelphia, said Acumatch will not only bring in revenue for the restaurant owner through the dating service. It will also help the restaurateur understand more about clients’ tastes and preferences and design sales strategies tailored to them.

Atwood Technologies has been financed so far by angel investments, largely from the U.S., and from such federal government programs and agencies as NRC-Irap and ACOA. Williams will soon begin a seed round of financing in which she aims to raise about $500,000. The company was one of the presenters at the Angel Den presented by the Moncton Connect/CyberSocial Committee in July, and Williams was a speaker at Invest Atlantic in Halifax in September.

http://www2.gnb.ca/content/gnb/en/news/news_release.2011.10.1088.html

Atwood Technology Inc. would like to congratulate the other 14 innovative small businesses from across the province that have also received this recognition.

See the news story here:

http://www.globalmaritimes.com/video/new+brunswick+evening+news+sep+26/video.html?v=2145474285&p=15&s=dd&t=1172#video

New Brunswick, May 2, 2011 – Atwood Technology Inc. (www.atwoodtechnology.com), owner of the www.Kipici.com online dating site and producer of Human Semantic Technology, has announced that it has doubled staff over last year’s high, pushing its employee numbers into double digits. Although Atwood has not released actual numbers, it has confirmed that there are still fewer than twenty employees, with growth still continuing.

A look at the web site’s Team page makes it evident that Atwood is rounding up a highly-skilled team, with three PhDs, an additional MBA, and a McGill-educated lawyer to complement Wharton educated CEO Theresa Williams. “The web site, although accurate about the local operation, can be a little misleading about the company as a whole, as it does not count our remote employees. In addition, our growth has not ceased for the year. We are proud of the team we have attracted and we work hard to ensure the team is proud to be part of the Atwood group,” says Williams.

Recent accomplishments by the Atwood team make it easy to be proud. Atwood has been invited to the Dragons’ Den on May 11 and is a finalist for the KIRA Awards as “Most Promising Start-up.” The KIRA Awards honour leading New Brunswick Information Technology companies; they will be presented on May 5 in Fredericton, NB.

http://www.enterprisefredericton.ca/calendar/247515